New Radiocentre Report Says 98% of Population Listen to Audio Every...
New research carried out by Ipsos for Radiocentre Ireland, shows that the overall audio market, which includes radio and digital audio, is in a...
Bloom Toasts Johnston Mooney and O’Brien With New Campaign
Creative agency Bloom has created a new campaign for one of Ireland’s oldest and most loved brands, Johnston, Mooney and O’Brien.
The new campaign, which...
CCPC and ASAI Issue New Advertising Guidance for Influencers
The Competition and Consumer Protection Commission (CCPC) and the Advertising Standards Authority for Ireland (ASAI) have issued new guidance targeted at Irish influencers and...
Opinion: Get Ready to Sleigh the Season With OOH
With Christmas just around the corner and consumer behavior poised for a seasonal change as we count down the days, advertisers will be turning...
Lucky Beard Seeks Happy Lawyers in New Campaign for Johnson Hana
The Dublin-based creative consultancy Lucky Beard has created a new cross-platform campaign for Johnson Hana, Ireland’s first alternative legal solutions provider.
The campaign which is...
DMG Media Ireland Continues Expansion With Acquisition of Everymum
DMG Media Ireland has acquired the parenting website Everymum from Zahra Media for an undisclosed sum.
Everymum was founded in 2000 and has grown beyond...
Opinion: How AI is Transforming the Digital Marketing World
Michaela Simpson of Wolfgang Digital looks at the many ways artificial intelligence is changing digital marketing by creating greater efficiencies and targeting capabilities for...
IAB Connect Conference to Focus on Mapping the Future of Measurement
Mapping the future of measurement is the theme of the next IAB Connect conference which will take place in the Radisson Blu Hotel in...
Business Plus to Sponsor Business Journalist Category in Irish Journalism Awards
The DMG Media-owned Business Plus is to sponsor the Best Business Journalist Category in the 2023 Irish Journalism Awards.
The shortlist for the awards will...
Connelly Partners Campaign for NTA Highlights Fair Fare for Leap Card...
Connelly Partners has launched a new campaign for the National Transport Authority (NTA) to highlight the new 90-minute special fares available to TFI Leap...