Irish Agencies Shine at IMPACT Awards
The European Association of Communications Agencies (EACA) and its IMPACT Council are delighted to announce the winners of the 2024 IMPACT Awards, celebrating outstanding...
Bauer Media Acquires Clear Channel’s OOH Business
The OOH company Clear Channel Ireland is set to become part of Bauer Media following a decision by its parent company, Clear Channel Europe,...
Aer Lingus Creative Account Goes to Uncommon
The London-based Uncommon Creative Studio has picked up the global creative account for Aer Lingus following a pitch process that involved a number of...
Boys+Girls Wins SSE Airtricity Account
Boys+Girls has won the creative account for SSE Airtricity following a competitive pitch which took place in Q4 of 2024.
In recent years, the energy...
Out / Look: OOH drives January reset considerations
OOH is perfectly positioned to tap into this post-seasonal mindset, offering brands an opportunity to connect with health-conscious audiences during a period of high deliberation and intention.
Tourism Ireland Confirms Grey London Appointment
Tourism Ireland has confirmed that it has appointed Grey London as its new global creative agency.
In November, Adworld first revealed that Tourism Ireland had...
David Hayes to Leave Wavemaker in June
David Hayes, one the advertising and media industry’s best-known figures in recent years, is to leave the GroupM-owned media agency Wavemaker in June.
Highly regarded...
Opinion: Radio’s Strength Will Continue to Endure in 2025
The Irish radio market continues to outperform many other media channels and, boosted by digital audio consumption, this looks set to continue into 2025,...
Opinion: 25 Predictions for 2025
Every year the Dublin-bases agency THINKHOUSE invites some of the brightest and boldest thought leaders from the world of business, culture and marketing to...
New Sponsorship Agency Established by James Wynne
Ireland’s sponsorship industry, estimated to be worth around €215m a year, has a new entrant in the form of Playbook, an agency set up...
